Refocus your marketing message

Cut through the clamor.
Message with precision.

Is stale communication costing you revenue? Does your message motivate sales and loyalty? Cut through the noise that clutters the market. Narratology is “noise cancelling” technology for precision messaging.

 
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The Power of Story

Narratology™ is a tool that engages the power of story to refocus your message so that it compels people to connect with your strategic narrative and increases revenue.

Narratology™ is noise cancelling technology for your marketing and messaging. It’s an effective framework that guides you to communicate clearly so you’re heard every time...which increases revenue, encourages loyalty, and reproduces success.

 

Story is the native language of our primal, survive and thrive, brain.
Whomever connects first and most effectively wins!

Most strategic narratives are anemic because they are rooted in a belief that storytelling is as easy as child’s play. After all, it’s only a story and everyone knows how to tell a story, right?

Crafting a strategic narrative requires a keen understanding of story structure (character, category, story, and setting development). For example, it’s key to know who the hero, villain, and guide are in your narrative. Misplaced characters is the first mistake most make and it leads to a misaligned message.

I’ve practice Narratology to help companies with their strategic narrative for over 30 years. The power of a strategic narrative can resuscitate and create life in your marketing message.

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A Narratology™ strategic narrative is developed from four key narrative structures.

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How it works

1. Schedule a call

2. We listen and analyze your messaging

3. We develop and execute a customized plan together


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Begin here

 
 

Or inquire about all three key Narratology solutions…

Are you overwhelmed trying to accomplish all that is required from you as leader? Are you scrambling to find, and learn, the tools that help with “soft skills” and increase the bottom-line? We understand. At Narratology™ we’ve developed a simple framework that refocuses and reframes while accessing your current toolbox so you can spend your time building your business and not on learning how to use an entirely new workshop of tools.

Is your message being heard? Or worse, ignored?

Cut through the clutter. Message with precision!

Built on the 4 C’s of communication (concise, clear, compelling, and consistent), Narratology™ is a framework that provides you a simple tool to effectively communicate every time so that your message is not only heard but compels others to action.

Do you want your entire organization to have a clear, concise, and compelling message that is repeated over and over? Does your company need to energize their mission, vision, and value statements? Narratology™ is a simple framework that accesses the power of story and applies ancient narrative structures so you engage people with a memorable, compelling message and create a dynamic company culture.


 

Do you need a Narratology Marketing Agency to implement your story?